Tiffany Officially Entered The NFT Field And Launched The NFTiff Exclusive Custom Pendant

Tiffany officially entered the NFT field and launched "NFTiff". Inspired by the CryptoPunks digital art collection, holders of the "NFTiff Pass" will receive an exclusive opportunity to customize a Tiffany pendant, as well as an NFT digital rendering of the pendant and an identity certificate.

Tiffany & Co. Tiffany's CryptoPunks Exclusive Custom Jewelry

Alexandre Arnault, Tiffany's executive vice president of product and communications, said: "We are very excited to launch 'NFTiff'. It will be available through a full digital experience that will provide customers with the ability to transform CryptoPunks digital art collections into Tiffany customizations. A precious opportunity for jewelry.”

In order to vividly present the shape and style of the original NFT artwork, Tiffany designers will comprehensively comb through the 87 characteristics and 159 colors that appear in the 10,000 CryptoPunks digital art collection, and then find the most matching gemstone or enamel color. Each custom pendant features at least 30 gemstones, diamonds, individually or in combination, perfectly presented with the highest fidelity.

Tiffany & Co. Limited Edition "NFTiff Pass"

The bespoke pendant will be limited to 250 pieces, each with the exclusive CryptoPunks collection number engraved on the back. Each customer can purchase up to three "NFTiff Passes" to create their own custom pendant. In addition, to match the 18K rose or 18K yellow gold pendant, Tiffany took inspiration from the square shape of the pixel to create an adjustable necklace with a length of 18-22 inches with rectangular links, which subtly echoes the pendant design.

The idea for the "NFTiff" originally came from an image shared by Alexander Arnault, executive vice president of product and communications at Tiffany & Co. Earlier this year, he took to social media to showcase the CryptoPunk #3167 custom jewelry created by Tiffany artisans, inspired by NFT artwork he owns. The CEO of Chain was very interested in the jewelry and partnered with Tiffany to create the "NFTiff" exclusive online platform nft.tiffany.com.

Tiffany & Co. Tiffany CryptoPunks Exclusive Custom Jewelry

Deepak Thapliyal, CEO of Chain, said: "As one of the holders of CryptoPunks, I think this cooperation with Tiffany will not only help new collectors to obtain NFT art, but also further expand the existing NFTs art collection. Community. Tiffany's brand vision and Chain's technology perfectly combine to deliver the ultimate in jewelry creations and a secure online experience.

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